Understanding the psychology of how people make decisions can be an incredibly powerful process to persuade and influence people.
The web is no different, there are specific processes and techniques that should be understood to help you design and structure your website to maximise the chance of the customer following the journey to conversion, whilst enjoying the user experience.
Over the past 5 years of working on optimising conversion rates across a range of client’s websites, NPP Digital have developed a unique strategy that has obtained results and worked time and again.
This strategy, we call: The Online Conversion Principle.
The Online Conversion Principle covers the entire customer journey, focussing on key interactions, psychological processes and stages of persuasion.
In this 40 minute webinar, conversion expert Adam Lee will guide you on a whistle-stop tour of the conversion principle and open the floor for questions afterwards.
Thursday 24th July 15.30 GMT
To maximise the revenue from your existing traffic simply sign up to attend.