The digital marketing world is full of search marketing companies and internet marketing companies so what is so different about No Pork Pies? The answer lies in our integrated approach. Let’s start by explaining what other agencies offer in order to understand what is unique about our services.
Search Marketing Companies are purely focused on search engines, be it Google (let’s face it, it usually is!), Bing, Yahoo, Ask or one of the smaller engines. Their job is to get you lots of relevant traffic from the search engines using organic search/search engine optimisation (also known as natural search or SEO) and Paid Search (PPC/pay-per-click). No Pork Pies also offers these services but we can integrate them into an overall campaign.
Internet Marketing Company or Digital Marketing Companies – there isn’t much difference between these two so we’ve grouped them together. A digital agency will mainly offer a full digital service; e.g. creative design, website development, search marketing, email marketing, banner advertising, etc. Internet marketing companies tend to be more focused on the website-development area but, ever since ‘digital’ become the buzz word most of these companies tend to call themselves Digital agencies too.
So what exactly is No Pork Pies? Well, we like to think of ourselves as a Digital Discovery Agency – we offer more services than a search agency and fewer services than a digital agency.
So why not use a digital agency then? One compelling reason not to is the fact that we are specialists in the area of Digital Discovery Marketing – and so we should be as we coined the phrase ourselves!
What is Digital Discovery Marketing? – it’s the conception and implementation of strategies to improve a website’s Search & Social Media Marketing, Social Media, Search Engine Optimisation and Pay Per Click. People that use the mediums mentioned in the last sentence are looking for the solution to a specific problem, hence the term ‘digital discovery’.
No Pork Pies isn’t merely a SEO agency, a PPC agency or a Social Media agency – we aim to integrate all of these services into a single product so that you can draw up a coherent strategy rather than one which just concentrates on SEO, PPC or Social Media at the expense of other services.
It doesn’t matter if you already have other agencies offering one of these services, No Pork Pies can focus on a specific area but consult and partner with other agencies to make sure it is fully integrated into a single campaign.
Before you have a look around our site for more information or contact us, you’ll probably want to know why have we called ourselves ‘No Pork Pies’?
‘Pork Pies’ is cockney rhyming slang for’ Lies’, so our name translates as ‘No Lies’. Social Media is all about being open, truthful and engaging, so lying isn’t a good start!